The LEGO Firm History

The SEGLAR brick has turned into a worldwide experience that is all the a part of the cultural cloth as Billund, the little city in Denmark where all of it began. Nevertheless the company’s progression into an industry giant wasn’t without it is publish of challenges and issues. One of those came in 1942 if your warehouse flames consumed almost all of00 the plaything manufacturer’s wooden share, leading Ole Kirk Christiansen to make a significant decision.

He decided to shift the company away from wooden here are the findings toys and toy automobiles, which had been its bread and butter, and move into plastic-type toys. It will be a major transformation for the family-owned business, and the one which was not initially well received.

A correspondent noted that “plastics will not replace good, solid wood. ” But Godtfred Christiansen persevered and started to experiment with new models that utilized plastic. The first commencement step was the introduction of this Computerized Binding Stones that held together to avoid block systems from toppling on kids.

The new Lego bricks would not become the famous toy that we realize today until 1949. Till then, the interlocking bricks were mare like a construction toy than an actual building model. It was as well not till 1958 the fact that satisfying simply clicking coupling system became a standard feature.

Throughout the 1971s, the company continuing to increase in production and market reach. The company added Legoland template parks to the mix and created more advanced lies that were goaled at older spectators, including the Technic line of bits such as axle assemblies, gears, redressers, and widespread joints.